About
Ritusmita Biswas
Ritusmita is an International Award-winning journalist running her own digital and PR agencies in Kolkata for the last 12 years. She started off as a reporter in a national daily and progressed to being a regional editor and consultant in several national magazines before starting her own agency Tericom Pvt Limited which was awarded the Best 360 Communication Agency by Economic Times in 2022.
She represented India in the women entrepreneurship conference CHANGING FACES WOMEN’S LEADERSHIP SEMINAR organized in Hawaii; and has also been awarded for promoting women empowerment in India by the US Senate.
She was the winner of the prestigious UNFPA Laadli Media Award in the national category for her work on gender related stories and campaign. She is an IIMB alumni for Goldman Sachs entrepreneurship program. During the course of her career in advertising/social media/PR she has worked with brands like Wow! Momo, Tata Steel, Satya Paul, Coach, Pernod Ricard, Khadims, Titan among others planning ROI driven national level campaigns for them. An expert story teller Ritusmita believes in crafting the right story for the brand to reach its target audience
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